
The upcoming JTBC drama “Reborn Rich” has revealed its set of character posters as well as new trailers!
“Reborn Rich” is a new fantasy drama starring Song Joong Ki as Yoon Hyun Woo, the loyal secretary of a chaebol family. When he dies after being accused of embezzlement by the very family he faithfully served, he is reborn as the youngest son of the Jin Do Joon family and sets out to take over the company in revenge.
The newly released posters hint at the intense battle that awaits not only Jin Do Joon, but also anti-corruption investigator Seo Min Young (Shin Hyun Been) and Sunyang Group president Jin Yang Chul (Lee Sang Min). Jin Do Joon’s poster warns, “I’ll show you. How vengeance looks even more inexorable than death.”

It’s clear how important family company Sunyang Group is to this complex web, as Seo Min Young makes one thing clear. Her poster reads, “I will not deal lightly with you. Because it has to do with Sunyang.” As if in response to Jin Yang Chula’s character poster, he states, “You know which of my children I love the most? It’s Sunyang.”


The new set of trailers also dig deeper into each character.
Focusing on Jin Do Joon, the video opens with an upbeat self-introduction showing the seemingly happy and healthy life of a college student. But the tides turn when Jin Do Joon gets ambitious and says, “I’ll buy it. Sunyang.” Jin Yang Chul grows suspicious of him and Jin Do Joon is heard saying, “Grandpa, I haven’t even started yet.
Check out the full teaser below:
The trailer for prosecutor Seo Min Young gives viewers a better understanding of how she becomes embroiled in the intense battle that Jin Do Joon has mapped out. Already tired of her workplace, she is easily taken in by Jin Do Joon’s offer to work together. Her determination for justice and to prove herself leads her to join Jin Do Joon on his quest for revenge.
Watch the full teaser here:
Jin Yang Chul’s staggering greed is on display in this new trailer, where he says, “To me, money is everything.” He adds: “People who feel it is a waste to spend a penny on earth, but who are willing to risk their lives for a penny, are entrepreneurs. You should make deals with merchants.”
You can see more of Jin Yang Chul’s love for money in the trailer here:
Each of the trailers thus shows what the characters are really about.
“Reborn Rich” premieres on November 18 at 10:30 p.m. KST.